Regardless of whether you do know what is a blog is or not, you’ve must certainly have gone over one at one point in time. Maybe you may have encountered a blog when you looked up “healthy daily routine”. On the other hand, possibly you utilized a blog to get more tips on “Saving Money”. Truth be told, if you’re understanding this right. You’re on a blog right now!
Basically, blogs can assist you with building up an online presence, substantiate yourself as a specialist in an industry, and pull in greater quality leads to all pages of your website. In case you’re thinking of making a blog for your business, or just want to know what is a blog?, continue reading.
In the past, a blog was an individual web log or diary in which somebody could impart data or their insight on an assortment of subjects. The data was posted invert sequentially, so the latest post would show up first.
These days, a blog is a routinely refreshed website or page, and can either be utilized for individual use or to satisfy a business need. Blog content is regularly referred to as an entry or “blog posts”.
Blogs are commonly run by an individual or a group of individuals to present data in a conversational style. However, presently there are huge amounts of corporate websites that produce a great deal of educational and thought-administration style content.
More and more print writers are publishing their content online, but when they start touting themselves as bloggers… I cringe and cannot help feeling a bit resentful. A brilliant writer does not necessarily a brilliant blogger make. WebProTime has a blog and I use it daily for market our services and keeping it as a notebook for myself, so it was absolutely incumbent on me to blog for results – to bring in regular readers, to raise the profile of the blog and our brand on the internet, and hopefully, ultimately, to change readers’ buying habits to favor our products.
Table of Contents
History of Blogs
Blogs advanced from online journals and diaries in the mid-90s. Around then, web users were at that point running individual sites where they are sharing updates about their own lives, ideas, and social views.
The term web log was first utilized during the late 90s, which later became ‘weblog‘, at a point ‘we blog’, then it just simply became ‘blog‘.
Because of the developing number of such site pages, several tools began to show up, which made it simpler for users to make online diaries and web journals. These instruments promoted blogging and made it available to non-technical users.
In 1999, the widely known site Blogger.com was created, which was later procured by Google in February 2003.
What is a blog used for?
A blog is a easy method to get your message out all the time. The primary speculation, and this ought not be disregarded, is the time taken to make the Blog post.
It tells the public what your identity is. Regardless of whether you are a huge corporate organisation, a little to medium measured business or a “one man squad” working from the comfort of your room, by having a blog you are refining your image . Numerous sites are exhausting. They don’t speak to the bright views and personalities of the businessman or businessmen behind them. Blogs permit those views and personalities to radiate through.
It’s gives individuals motivation to return. A blog permits you to advise your crowd what’s going on at the present moment and all the more significantly how that will affect them.
It helps increase search engine rankings. Google controls who and what destinations it chooses to send its web traffic to. Consider it like a referral.
Each blogger has their own inspiration for blogging. A large number of them use it as an option in contrast to keeping a journal or diary. Blogging gives them a platform to share their imagination and thoughts to a more extensive crowd.
Top brands and organizations make blog to instruct their clients, share news, and contact a more extensive crowd. Blogging is a basic piece of web based marketing procedure for some organizations.
The following are only a couple of advantages of blogging
- It gives a road to sort out your ideas and thoughts.
- Blogging permits you to exhibit your abilities, inventiveness, and skills.
- Blogs assists people to turn themselves into an expert in their industry.
- It helps you associate with similarly minded individuals on the web
- Numerous bloggers generate revenue from their websites utilizing different monetization methods
- Organizations use blogging to convince potential clients to their main websites
- Non-profit organizations can utilize blogging to bring issues to light, run web based Awareness, and influence general viewers.
What are some examples of Blogs?
A huge number of people and organizations from everywhere throughout the world have online blogs or journals. This implies there are blogs on pretty much every subject you can imagine.
Here are some interesting blog topics that you might love. I have hand-picked the best online blogs in various businesses to give you a thought of how these assorted blog sites are working.
- WE WORE THAT: Established by Danielle Bernstein, We Wore What is a famous design blog and has more than 1.5 Million supporters, it covers everything from style to internal structure of menswear.
- LOST WITH PURPOSE: Lost with purpose is a notable travel blog run by Alex, who shares her excursions while offering travel tips, counsel, and aides for different hikers.
- NERD FITNESS: A fitness blog that was created by Steve Kamb, Nerd Fitness is devoted to helping individuals remain fit. It gives wellness counsel, inspiration, stimulation, diet and exercise tips.
- WeTheParents: WeTheParents is a well known parenting blog. Neve and Keane are the founders of this blog. They share child rearing tips for mothers and fathers and knowing that by doing so they also bring in cash by procuring commission on items they prescribe.
- PINCH IF YUM: Pinch of Yum is one of the popular Food-Recipe Blog on the web. Lindsay, a High school teacher, made this and the blog permitted her to stop her normal everyday job and become a full-time blogger.
What are some common blog topics?
- SEWING Sewing and weaving is a HUGE specialty on Pinterest. It’s a visual kind of blog that powers the inventiveness of others. It’s no big surprise that you can bring in cash as an art blogger. In the knit specialty of the web, I’ve seen one thing as evident – bunches of individuals stitch, however not a lot of are distributing new examples and putting out substance. There is an extremely little gathering of stitch bloggers out there (invest any energy in Pinterest and you’ll rapidly name a few) overwhelming the market.
- CHILD REARING BLOG Child rearing is a productive specialty and one of the well known blogs new bloggers can begin with. Simply consider it – there are whole stores devoted to infants and youngsters. There are hundreds and thousands of items only for parents as well.
- HEALTH Wellbeing and health are HUGE specialties on the web and perhaps the best blog to begin with. It appears that widespread subjects where numerous individuals think about them become productive blog specialties. Also, that makes sense – because you are addressing a major number of individuals on the planet. While blogging about blogging is profoundly gainful, you are just truly addressing an extremely little percent of individuals on the planet. In this way, in the event that you need to begin a blog, consider the worldwide size of your blog and characterize your blog content in that way!
- LIFESTYLE A Lifestyle blog is a poplar blog with various points. These web journals ordinarily target one sort of segment – new mothers, school kids, pet lovers. A few bloggers figure you can’t create a salary with a multi-theme blog. The thinking behind that will be that a specialty blog with one center topic addresses only one kind of crowd. On the off chance that you can speak ONLY to them, you can assist them with their issues (by recommending items and administrations to support them). Be that as it may, you can bring in cash with a Lifestyle subject!
- FRUGAL LIVING Did you realize that setting aside cash would bey one is of the biggest contents on Pinterest? There are some huge group sheets just for parsimonious living bloggers.
- HOME DECOR Is your Pinterest feed loaded up with DIY activities and farmhouse style? I love scanning through pins for DIY tasks to improve my home stylistic theme. It’s probably the best blog on Pinterest – in light of the fact that it’s very catchy to the eyes!
- INFANT Aren’t infants just so sweet and priceless? Be that as it may, they additionally accompany a ton of items! From areola cream to baby bottles to carriages and that’s only the tip of the iceberg. Just the same way the child rearing specialty is productive, the infant specialty may be just a little more productive.
Some of the best blogging platforms are;
- Constant Contact Website Builder
Do bloggers get paid?
One of the most widely recognized ways bloggers get paid is through running advertisements on their webpage. There are two well-known types of advertisements:
- CPC/PPC Ads: Cost per click (likewise called pay per click) adverts are normally called “banners” that you may choose to place in your sidebar. Each time a peruser taps on the advertisement, you are paid for that click.
- CPM Ads(or “cost per 1,000 impressions”) : these are advertisements that pay you a fixed measure of cash depending on what number of individuals see your promotion.
Arguably, the most well known system for putting these kinds of advertisements is Google AdSense. With this program, you don’t have to be in direct contact with advertisers; you basically place the “banner” on your site, Google picks promotions applicable to your blog, and your readers click on the advertisements. There are endless comparative projects accessible on the off chance that you find that AdSense doesn’t work for you, for example, Chitika, Infolinks, and Media.net.
Affiliate marketing is another great way to make money from your blog website. Affiliates promote other people’s product for a small commission. So If I promote a product here in this blog and if you buy it from our links then we may or may not get a commission for that. It depend on how the blogger wanted. Some time it can be the sole intention of starting a blog to make some extra money.
Difference between a blog and a website
Well, Blogs are a sort of site. The main difference between a blog and different kinds of websites is that blogs are routinely refreshed with new substance, which is shown backward sequential request (more up to date posts appear first).
Websites are static in nature, where substance is composed in pages, and they are not updated very often. In contrast, a blog is updated constantly, and it is typically refreshed every other day. Most bloggers distribute numerous few articles a week and popular blogs can post more than 20-30 blogpost a day if they have some thing to write about.
Blogs can be a piece of a bigger site. Frequently organizations have a blog area where they normally make announcements, news and guides their clients.
There are many ways you can start a blog and many platforms too but the most popular is wordpress. You can utilize WordPress to make both, a site or blog or both, that is the reason a great deal of entrepreneurs use WordPress to fabricate their business site. In straightforward terms, all Blogs can be a site or part of a site. But you can’t call every website a blog.
You can likewise say that Blogs have articles that are sorted out utilizing classifications and labels. Then again, sites use pages to sort out and show content.
Highest paid bloggers
- Huffington Post– $41.6 million per month
- Endgadget– $3.95 million per month
- Moz– $3.74 million per month
- Perez Hilton– $3.44 million per month
- Mashable– $3.33 million per month
- CopyBlogger– $2.75 million per month
- TechCrunch– $1.87 million per month
- Tuts+– $833 thousand per month
- Smashing Magazine– £425 thousand per month
- Gizmodo– $400 thousand per month
There’s no running away from the fact that having accomplishments with a blog requires some investment (Time) . Tuts+ has been going for a long time, The Huffington Post for fourteen, CopyBlogger twelve and Mashable for thirteen. Gizmodo has been on since 2002! For those of you who have the desire to blog on a Market-leading scale, the point here is that you’ll have to be in it for the long stretch.
Saying this doesn’t imply that you can’t accomplish a lot in the medium-term. Mashable arrived at 2 million viewers in the space of only year and a half – however the websites’s founder Pete Cashmore put in 20-hour days composing tech articles throughout the blog’s first year!
Here is some more help if you want to start a blog.
Writing vs. Blogging
So, what is the difference between writing and blogging, and how can that change readers’ habits? Writing for print publication and blogging both depend on fundamentally interesting, well-written content as a basis for success.
What sets blogging apart is the degree to which a blogger can create and control their own follow-through, rather than depend on a publisher’s marketing department and critics for promotion, and the blogger’s opportunity to interact directly and promptly with readers.
Blogging takes great writing and then enhances it for several purposes:
first, to implicitly promote itself on the Internet by optimizing the content for high click through rate on search engines,
second, to make your writing an even greater resource to readers by linking to valuable related content, and finally by inviting direct and nearly real-time engagement with your readers. This is where many print writers utterly fail to become bloggers – they simply post material written in their usual print style for stand-alone, one-way consumption by readers, and make no effort to make a community for the readers to share their thoughts.
Turn Good Writing Into Good Blogging Habits
Once I had written an article for the Email Providers’s blog and was happy with the text, the writing was done and the blogging began. This work easily adds a few hours to the process of publication but makes all the difference in reader appeal and search engine optimization.
Review the text for keywords:
these are the words or phrases people type into search engines for which you want the search engine to send them to your web page. Ideally, one or more of these words should appear in your article title and the first line or two of text, but managing this so your opening lines aren’t repetitive is a bit of an art.
I tried to balance the use of a range of keywords over the opening lines of consecutive articles, varying between product names, brand names, the names of key people as well as general subject matter keywords. Remember that search engine ranking depends a lot on consistency and continuity, so you don’t have to use all the words in every article, but do be sure you use them regularly and repeatedly over the course of time.
Editing Your Photos To make A story :
Select images that are relevant to the content and will engage the reader’s interest, compelling them to settle down and read your story. The photos must be edited not only to make them visually appealing, but also to meet the technical specifications of your blog site.
In addition, descriptive photo titles which include keywords will ensure search engines index your photos and they turn up on image searches for your keywords – posting “img1234.jpg” will get you nowhere. Image searches are increasingly appealing to Internet users, and a good blogger will leverage this to entice readers into the blog.
Hyperlinking Other Bloggers or Influencer :
Review your text again for linking opportunities. Search engine ranking depends in part on the degree to which you link out to other high-quality sites, as well as on top sites Try to build a backlink.
Since I was blogging about website making, I routinely linked to our dedicated brand websites for general information or the technical details and guides for those who wanted them, or I might have linked to other professional bloggers’s sites if they had reviewed a product or post a better guide/tutorial in same topic. An article about SEO might include links to a site that provided whether or more technical data for same.
Don’t forget to link back to your own related content – if you have been writing for a year or more, you have great content that should not be overlooked by new readers, and backlinks are a great way to draw them in. For example, if my current article was about a New Website Building Tool, I would link to prior posts about the other website builders I reviewed.
Gratuitous links to standard reference sites for generic words are not particularly helpful for purposes of either SEO or building your relationship with your readers. If you link to high-quality content that relates to your subject matter, provides valuable additional or more detailed information on how that content differs and is of genuine interest, your readers will learn to trust you, your writing, your recommendations, and ultimately, your products.
Engage Readers to Comment on blog:
The comment function is one of the unique features of blogs versus other kinds of websites, which encourages genuine engagement with your audience. Managing comment activity on a mature blog can be time-consuming, so think about your content and your commitment to engaging with your readers, and create a Comment Policy for your blog.
You can write your content to invite comment or not; many print writers are guilty of posting “one-way” content – didactic without inviting discussion. Writing for a high-quality branded product that had an image to sustain, I deliberately avoided contentious subjects on the blog, as the firm did not want a controversy to become part of the product image.
But even without touching controversial subjects, you can conclude your article with questions or a comment that invites response, just as you would in conversation. And as in conversation, if someone comments, it is good manners and good blogging to at least acknowledge.
If not directly and substantively reply to readers’ comments. If for some reason you do not want to engage in conversation, it may make sense to turn off the comment function (even temporarily) or set it for only a short window of response time after publication.
Engage in Social Marketing Activity:
As a blogger, you can do your own marketing, not only implicitly by managing your SEO, but by promoting your content through other channels. Facebook, Twitter, and LinkedIn are the obvious and long-approved social place.
WordPress makes it easy with an auto-posting Publicize feature, but having used both automated and manual social media posts, I found the strongest reader response comes from manual posting.
You can write a text or attach a photo that invites interest on its own merit, so people not only click the link to the blog but converse with you on that channel and re-post or re-Tweet your message to new audiences.
If your subject matter lends itself to good visuals, then Pinterest could be a strong option for promoting your blog through stunning or intriguing images. All of these activities which change good writing into good blogging by leveraging the loads of data into nice represent able information take time and effort.
But if you are looking for results – a strong readership following, engagement with your audience and promotion of your product, whether your product is your own writing or a tangible, saleable object – then they are just as important as the quality of your writing.
- Blogging takes great writing and then enhances it.
- Review text for keywords.
- You should Edit or optimize your Photos.
- Descriptive photo titles include keywords.
- Use linking opportunities.
- Create and publish a comment policy for your blog.
- Use Publicize for auto posting.
Have you written for both print and the Internet? What changes have you made in your writing style to adapt to being online?
Few Tips For Blogging
You should make the essential strategies before starting your blog.
- Choose a blogging niche in which you are expert in writing. This is the significant decision in your blogging career.
- You must register a simple and easy domain name that must be recalled by most of the people easily. It should be nearly about 8-12 characters at maximum.
- Choose a reliable and efficient web hosting package to host your website.
- You must choose WordPress as CMS for your blogging as it is the best user-friendly CMS till now.
- A fast loading WordPress theme is Better for your Search Engine Ranking.
- You should now some SEO tactics to improve the popularity of your website.
- Write unique content. Do not copy from any other source.
- You should make a great network around your blog niche. This will improve the online presence of your blog effectively.
- Do not start another blog instead post the article regularly on your blog. Keep updating it on regular basis every day.
- To increase the traffic to your blog you should start up with guest posting or blog commenting on some other blogs of same niche or related niche.
- Set up simple goals and work hard to achieve them.
- You should try to make up topics on your own rather than getting topics from another blog.
- Build a new mail list to notify your subscriber about the updated content.
- Keep your post simple and easy to understand by the readers.
- Solve the problems of your readers by discussing with them on comments.
- Ask for the opinions of the readers about your post and also ask them to rate it.
- Try to build a backlink of your blog on other blogs of the same niche to derive traffic.
- Be calm and patient as blogging is not an overnight success.
- Use premium themes on your blog and try to make your blog SEO friendly.
- Reply to every comment on your blog.
- Do not ever put too much widget on your blog. It seems quite disturbing sometimes.
- Try to use a little number of advertisements on your blog as possible.
- Never copy the images and content from another blog rather try to re-edit them completely and then publish to your blog.
- Add some useful pages to your blog like privacy, home, about me etc.
- You should wait for the results and never quit working on your blog.
Follow these steps and see a drastic change in your blogging career. But you need to keep your patience to see the growth.
Make Your Blog Informative rather a Blogmercial
Many who start a blog, do so to make money. As a result, money often becomes the focus of the blog. They place ads in the header, sidebar and within or between posts. Sometime they do paid reviews. And continuously search for money-making options that can be added to to the site. The problem is that too often, these blogs lose start looking like the Las Vegas strip and stop providing value to readers.
People who read blogs do so to get information, advice or for entertainment. While they don’t mind reviews or ads, they don’t want to be sold all the time. To make sure your blog attracts readers and makes money:
1. Keep your readers in mind at all times. Does your content add value to your readers’ lives? Is the content easy to find and understand?
2. Vet products and services you promote, advertise, recommend or review. You readers trust you. Don’t ruin that trust in effort to earn a buck. A loyal, regular follower is worth a great deal of money. Don’t lose her by have garbage on your site.
3. Be honest with your readers. If you got something for free, say so. If you’re recommending a product and will get paid if your readers buy it, say so. Again, it’s about trust.
Making money with your blog isn’t bad. Similar to how magazines make money with ads, you can do the same. But think of a magazine that had so many ads that you couldn’t find the content. Or the content was suspiciously like an advertorial. That’s what you want to avoid. The more value you offer your readers, the more they’ll keep coming back, the more they’ll buy and the more you’ll make.